Services - Publicis Pro - Web Development

UX

Publicis Pro’s UX services focus on designing intuitive, effective digital experiences that support the full B2B buying journey.

Combining strategic insight and design excellence, the team helps Groupe Agencies understand their audiences, simplify journeys and create experiences that drive engagement.

Persona creation
Sitemap development
User flow mapping
High fidelity wireframe creation

Design

Outstanding creativity defines brands, we work with Agencies to bring their brands to life online. Whether pushing the boundaries of an existing brand, or working with new brand guidelines for a new launch Publicis Pro can support your requirements:

Brand exploration
Creative platform development
High fidelity web templates

Development

Most Groupe agencies operate globally so we have a flexible approach to our development. Depending on the requirements of a given project, work is divided between UK lead developers and supporting overseas developers.

Being PHP specialists we focus on custom WordPress development (not using themes or page builders) and custom API integrations including, but not limited to:

Pardot (Groupe’s preferred CRM)
HubSpot
Marketo
iCims (Groupe’s Global job board)

Support

We partner with WP Engine a specialist WordPress hosting provider with both dedicated and share hosting options available that are secure, fast and reliable reducing the burden on agencies allowing them to focus on what they do best.

Each website we build we recommend on-going monthly maintenance to ensure the website remains optimised, secure and compliant.

CMS core and plugin updates
Bug fixing
Security patches
Performance optimisation
GDPR and cookie compliance support